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Industry and Trade
Service Sector
The tertiary sector contributed $34.644 million to-
wards Ecuador’s GDP in 2008. This figure repre-
sents 65.9% of the total 66.7% growth of 2007 which
was valued at $20.776 million. Other services con-
tribute to the country’s GDP (hotels, restaurants,
education, etc.) with $13.143 million USD which is
25.6% of the total. Trade follows with $6.150 million
USD, (11.6% of the total GDP), then Construction
comes next with $5.257 USD and 10% of GDP.
Finally, Transport and Communications has a value
of $3.469 million USD which is 6.6% of GDP.
New Industries
Ecuador is on its way towards a new process of in-
dustrialization with added value to replace imports.
A move from a productive model as a primary ex-
porter to tertiary, value-added products, through new
industries linked to bio-knowledge, software, wood,
petrochemicals, agro-industry, textile and obviously,
tourism.
Automotive
Service Sector
1.Automotive – importers
Sales of imported vehicles have exceeded those of
locally produced ones during recent years. However,
due to measures undertaken by the government,
vehicles assembled in Ecuador have increased their
BIGGEST AUTOMOTIVE COMPANIES
Source: VistazoMagazine, Nº1034, September 2010
The Superintendency of Companies is responsible for
controlling them
market share in 2009 in relation to previous years.
Ecuador imports from different countries, the
most common ones being Korea (40,22%), Japan
(26,37%) and the United States (8,68%). These
three countries represent 75% of the total number of
imported vehicles in Ecuador. Colombia has stead-
ily reduced its market share from 17,83% to 7,49%.
The top 5 companies in this sector are:
1.General Motors del Ecuador S.A.
2.Alvarez Barba S.A.
3.Teojama Comercial S.A.
4.Maquinarias y Vehículos S.A. Mavesa
5.Aekia S.A.
2.Automotive – dealers
During the first semester of 2010, a 22,8% increase
was registered in sales of vehicles in relation to the
same period of the previous year.
Depending on the dealer and the financial alterna-
tives it offers, there are options that allow individu-
als to buy vehicles with a 15% initial fee.Then, a
monthly installments system can be used over a
period of up to 60 months. The number of new ve-
hicles that have been registered during this period
also increased. The overall number of vehicles in the
country reached almost a million in 2009.
The top 5 dealerships include:
1.Andinamotors S.A.
2.Importadora Tomebamba S.A.
3.Proauto C.A.
4.Latinoamericana de Vehiculos CA LAVCA
5.KMOTOR S.A.
Omnibus BB Transportes
Negocios Automotrices Neohyundai
Maresa
Maquinarias y vehículos (Mavesa)
General Motors del Ecuador
Toyota del Ecuador
Automotores Continental
Aymesa
Continental Tire Andina
Impotadora Tomebanda
665,70
198,58
156,57
142,01
127,36
124,96
117,36
108,57
104,10
103,11
Company
Sales 2009 (mln $)
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