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Agriculture
PRONACA
Juan Ribadeneira
President
Los Naranjos N44-15 and Av. de los Granados
Quito
Tel: +593 2 3976 400
www.pronaca.com
Area of activity: Food production
Date of creation: 1937
Employees: 5954
Annual turnover: $615 million USD
In 1957, Pronaca was founded, a company that im-
ports and distributes agricultural supplies and mate-
rials for the textiles industry.
Nowadays, Pronaca is the result of years of con-
tinuous effort, creativity and perseverance. As a food
processing and marketing company, Pronaca has
attained wide recognition for the quality of its prod-
ucts within the meat, agroindustrial and aquaculture
industries.
Pronaca’s excellence is rooted in its daily commit-
ment to its employees all of which strive to achieve
the maximum level of customer satisfaction. The
experience the company has gained in Ecuador al-
lowed it to expand its international presence towards
Brazil, Colombia and the United States.
It strives to produce reliable and high-quality prod-
ucts, providing thousands of Ecuadorian people with
jobs and supporting development efforts in rural ar-
eas of Ecuador. Its core mission is to improve the
quality of life of its customers and employees.
Pronaca is proud of its reputation both within and
beyond Ecuadorian borders. It is recognized as a
company that contributes to the improvement of ag-
ricultural and industrial productivity nationwide.
Pronaca is an environmentally responsible company
that believes in long-term investment. The company
invests regularly in efforts related to mitigating the
impact that its facilities might have on the natural
environment and resources, as well as on the lo-
cal villages surrounding its production centers. The
company believes this to be one of its core values
within its policy of social responsibility.
Since its foundation, the company has conducted its
production activities using a biosafe program, which
follows strict food safety guidelines. Today, Pronaca
consistently meets environmental requirements and
laws. It also conducts periodical research to develop
environmentally conscious projects that complement
other occupational health and industrial safety ef-
forts aimed at safeguarding its personnel.
Core brands of Pronaca include:
Mr.Pollo, La Estancia, Gustadina, Mr.Chancho,
Mr.Fish, Mr.Cook, Indaves, Fritz, Mr.Pavo, Rendidor,
Pro-Can and Rubino.
In 2009, the company registered a sales growth of
5.2% and a total of 21 different products were ex-
ported internationally.
Bu
ildingof theMinistryofAgriculture inQuito
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