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Finance
$250. UNIBANCO are committed to providing the
range of credit options that people need to meet
their basic daily needs and to organize their lives
long term.
The bank also wants to exploit the microfinance
sector and become highly specialized and flexible
by training their employees further and ensuring
that they are 100% committed to their work.
Seguros Sucre
Maximiliano Donoso
Gerente General
Av. Naciones Unidas E7-95 and Shyris,
Building of the Pacific Bank, Quito
Tel: +593 2 226 3435
Emergency: +593 2 246 3441
www.segurossucre.fin.ec
Area of activity: Insurance
Date of creation: 1944
Net Premium Paid (2010): $66,913,592.70 USD
Seguros Sucre is one of the strongest and the most
important insurance companies in Ecuador. Over 66
years, they have worked hard to serve the customers
and provide them with a range of effective and ac-
cessible solutions.
The company was created by Englishman, Harry
Shepherd, who decided to invest in Ecuador and cre-
ate an insurance company that would benefit local
society. Thanks to the support of the Royal Insurance
Company Limited, Seguros Sucre started its opera-
tions in the country in 1944. Currently it forms part
of the Pacific Bank Group that holds 99,7% of its
shares.
Seguros Sucre is dedicated to providing high qual-
ity services to both individuals and companies within
strategic sectors of the Ecuadorian economy, such
as airports, ports, cultural heritage and petroleum
companies. As one of the top 5 insurance companies
in the country, it offers a wide array of customized
services such as general and personal insurance, as
well as innovative products such as The Bone for Hu-
man Development that has already benefited more
than 1 600 000 people.
The company has experienced significant growth
in recent years, reaching 45% in 2009-2010 due to
its constant focus on innovation and development.
One of the key strategic priorities of the company is
to make its services available to different groups of
customers, whilst maintain their reputation of being
reliable and responsible towards local society.
Seguros Sucre strives to achieve a number of stra-
tegic long-term objectives in order to keep its leader-
ship positions in the Ecuadorian market:
1. Increase its financial strength while being a flexible
and efficient organization.
2. Provide high-quality services to as many individu-
als as possible, regardless of their social status, as
well as to a greater number of companies.
3. Keep leading positions within the insurance sector,
constantly searching for excellence and continuous
improvement.
4. Establish market trends and keep the best industry
practices both within the legal and technical frame-
work.
5. Increase national savings through a more rational
use of public services.
“Sucre insurance belongs to the Pacific Financial
Group in which the largest shareholder is the Central
Bank of Ecuador, therefore it belongs to the Ecuador-
ian government but it is governed by private arrange-
ments being under the Insurance Act in the country.”
Maximiliano Donoso
General Manager Seguros Sucre
PRODUBANCO
Abelardo Pachano
President
Av. Amazonas N35-211 and Japón
Tel: +593 2 2999 000
bancaenlínea@produbanco.com
www.produbanco.com
headquarters of Produbanco
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