CZECH REPUBLIC
In the Heart of Europe

Introduction - Hot spot in Central Europe - Energy sector: looking for partners - Manufacturing industry - High Tech and IT: quietly growing powerhouse - Tourism: time to come back - Upcoming business opportunities - Conclusion


Upcoming business opportunities

As in any transforming country, the first business opportunities came with the privatization of state-owned enterprises. "However, privatization is nearing its end," says the Prime Minister Mr. Špidla, pointing out that the private sector in the Czech Republic is already larger than for instance in France. On the other hand, the remaining state companies are often those investors are strongly interested in. The three prime examples are CEZ, the energy producer and distributor, owning also most of the regional energy distribution companies, Cesky Telecom, the dominant telecom operator and the co-owner of Eurotel, the largest mobile operator in the country and Unipetrol, a chemical and petrochemical conglomerate.

CEZ is undoubtedly the largest remaining privatization, offering the new owner a very strong position on the Czech energy market with abundant production possibilities (from nuclear and coal power plants to natural gas and water ones), modern distribution grid and the distribution companies delivering energy to the end customers. While the privatization is not imminent (new energy policy must be formulated first), the deal is already taking shape and Electricité de France is still cons CEZ.

Investors will also closely monitor the developing energy legislation both at the national level and within the European Union since some disagree with the CEZ's acquisition of most of the regional distributors. "I don't think it is very good for the domestic market. Some companies in other countries are vertically integrated and there is still competition there, but I don't think there will be competition in the Czech Republic with only one Czech company. I believe that we have to find a suitable compromise to succeed on the international market but also to have a balanced and competitive market at home," warns Mr. Petr Zeman, CEO of Východoceská Energetika, co-owned by German energy conglomerate E.ON.

The first try to privatize CEZ fell apart due to the excessive demands of the government (both in the terms of price and other conditions regarding for example volume of lignite bought from Czech coal mines) and similarly excessive demands plagued the dragging privatization of al en Telecom, the dominant phone operator. The botched deal with Deutsche Bank and TeleDanmark has shown the weak points of the governments previous policy that believed that postponing the sale of the state operator (and in the process slowing down the telecom liberalization to make sure the sale will bring a higher price if monopoly position is protected as long as possible) was a mistake that will cost the country millions of Euros. "Now, the next challenge is the privatization of the dominant operator, because the government decided to sell 51% of its shares." says Mrs. Gürlichová, Deputy Minister for Transport and Communications.

Mrs. Gürlichová, Deputy Minister for Transport and Communications.

For companies interested in the chemical sector, an interesting possibility may open up as soon as this year when the state tries to sell again Unipetrol, a chemical and petrochemical conglomerate. International players such as Austrian OMV, Hungarian MOL or Conoco have already shown interest in acquiring a major position in the traditionally strong Czech chemical industry and others are expected to join the bidding.

Besides these three major companies, the government is also looking into ways of streamlining Czech Railways and dealing with the mining and steel industries. As for the railways losing billions of crowns every year, the government split the company into two, the first taking care about the railway infrastructure and the other about people and cargo transport. There are even plans to float stocks of the railway on the stock exchange or find other ways of attracting investors that could improve the efficiency of the company effectively run by its unions instead of appointed management.

Mining, the traditional flagship industry for almost 50 years after the war, has undergone major restructuring in the last ten years with many coal mines being closed down. "We mine about 50 million tones of lignite and 15 million tones of hard coal a year," Mr. František Kubelka, Deputy Minister Energy Policy, says.

Mr. František Kubelka, Deputy Minister for Industry and Trade

Lignite is used mainly in power plants, so the future of lignite companies is very closely tied to the future of CEZ and the whole Czech energy sector (indeed, guarantees on the amount of lignite bought from Czech mining companies were among the conditions the Czech government set as a part of the failed CEZ privatization plan).
There are three companies which are mining lignite. Mostecká Uhelná, a fully privatized while the other two - Severoceské Doly and Sokolovská Uhelná - still have majority state ownership. "With regards to the privatization of these two, we are preparing the update of our national energy policy and then we will decide whether they will remain in the hands of the state or be privatized," Mr. Kubelka says defensively while many industry insiders believe the cash-strapped state will have the only option - sell.

The mining of hard coal with production of about 15 million tones is a much more serious issue that must be dealt with on the European level. For example, Germany produces 30 million tones and imports 30 million tones of hard coal, similar to many other European countries. Only two European countries export coal: Poland and the Czech Republic. Poland mines about 100 million tones each year, consumes 70 million tones and is able to export 30 million tones. "This is where we see the danger, especially since Polish coal - unlike Czech - is subsidized," Mr. Kubelka points out.

Steel industry, centered in Northern Moravia, in and around Ostrava, is another major challenge various Czech governments have been groping with for many years. "Just like in many other European countries, steel industry is a "sensitive industry branch" that has to be taken care of carefully and in line with the EU rules," says Mr. Kubelka. "Twelve years ago, the average production was about 10 million tones of steel every year. Currently, the output is about 6 million tones which I believe to be a sustainable production," he adds. Most of the steel production is exported but there is also large volume of steel imports, especially in high value-added areas such as metal plates for cars, suggesting there is even room for new developments within the steel industry.

Privatization is not the only source of opportunities. There is still enough space and attractive incentives to bring in new greenfield investments. Once these large investors are in place, they also bring many small and medium-size businesses, often those that work with them in their home country. Foreign investors and especially French companies are also well-poised for cooperation in the energy sector as the Czech Republic is one of the five Central European countries that can plan, build and operate a nuclear power plant. "New opportunities will also arise in the airline industry, weapons and defense industry," says Mr. Špidla .

The government is also trying to diversify the investments. "We still focus on automotive, electronics and engineering as these are the three major sectors, but companies in biotechnology and pharmaceuticals increasingly invest here as well," says Mr. Jahn. He expects more in terms of pharmaceuticals and biotechnology investment as well as services and R&D projects, CzechInvest is trying to promote both directly and through encouragement of cooperation between investors and Czech universities. "Companies such as Rockwell, Phillips, Honeywell or Volkswagen have had an R&D center attached to a Czech university for quite some time already," Mr. Jahn lists a few examples. More support may also be on the way. "We want to support industrial research since there are many engineers and technicians who would be able to cooperate on projects in the European Union and worldwide," says Mr. Václav Petrícek, Deputy Minister for Investment Policy

Mr. Václav Petrícek, Deputy Minister of Industry and Trade


While the general level of incentives is the same, investors can achieve two additional bonuses. One, as mentioned earlier, relates to high-tech investments, the other is focused on companies planning to set their operations in any of the two regions with high unemployment: Northern Moravia and Northwestern Bohemia. Another major advantage investors can use is the established and prepared industrial zones. "The benefit of an industrial zone is the possibility to come and start construction rapidly with basic infrastructure already existing and installed, which is a big incentive because speed is always a big concern. You have a fully prepared site for a symbolic price," Mr. Jahn explains.

CzechInvest is also trying to make sure investors are satisfied not only when they come but throughout their business activities. "We are improving our aftercare service to ensure that our current investors are satisfied," explains the CEO of CzechInvest.
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