Page 258 - ecuador2011

SEO Version

www.ebizguides.com
256
Agriculture
Its main markets are France with 37%, followed by
Chile, Argentina and Venezuela with 12 %, as well
as by United States and Canada with 9% and 6%
respectively.
BROCCOLI PROFILE IN ECUADOR
Ecuadorian broccoli is considered to be the best one
in the world, for it bright green color and compact
texture.
Ecuador’s environmental conditions coupled with the
implementation of the most advanced global agricul-
tural practices enabled this product to be recognized
and highly desired worldwide.
In addition, broccoli is not a seasonal crop. There-
fore temperatures registered in the areas where
broccoli plantations are located allow continuous
production throughout the year. The production pe-
riod lasts for about four months, depending on the
variety and production area, so that there are three
crop yields a year.
Varieties of value-added production
The main varieties grown in Ecuador are: Legacy,
Marathon, Shogun, Coronado and Domador. The
Broccoli´s added value is determined by the IQF
process (Individual Quick Frozen), conducted with
the use of latest technology.
Certifications
Producers, retailers and exporters are trying to do
their best in order to provide the international market
with the highest quality products.
That is why Good Agricultural Practices (GAP) has
been taken as a reference for production processes.
The purpose of these practices is to monitor that
the market is supplied with high quality and healthy
products to fit consumer demand, whilst protecting
the environment and health of workers.
Companies:
Most companies and broccoli processing plants are
located in the central part of Ecuador, mainly in the
provinces of Cotopaxi, Pichincha and Imbabura.
The main exporters of broccoli in Ecuador are:
• PROVEFRUT
• PADECOSA
• ECOFROZ
• IQF
• NOVA
Exportations
According to the Trade Map data for 2009, Ecuador
was ranked sixth within the category of broccoli ex-
porting countries, with a worldwide participation rate
of 6%, which accounts for $56,819 thousand USD.
The most important global broccoli exporter is Spain
with 33.6% of the market share, followed by France,
United States and Mexico with 15.5%, 9% y 8.7%
respectively.
Main export markets:
United States...................................................33.6%
Japan.............................................................. 20.3%
Germany......................................................... 16.6%
Netherlands ......................................................9.2%
Sweden ............................................................ 6.1%
SHRIMP PROFILE IN ECUADOR
Description of the shrimp sector in the Ecuador
The Ecuadorian shrimp is recognized by its excel-
lent quality and taste as a result of strict control
under safety standards for food production.
99.2% of the shrimps available in the industry
correspond to fish farms. Shrimps, captured by
artisanal fleets are excluded from this percent-
age, since their primary destination is a domestic
market. Trawling, as a method for fishing shrimps,
has been declining in recent decades and for the
year 2006 it only reached 0.8 percent of the total
shrimp produced in Ecuador.
The shrimp industry is composed of 300 labora-
tories of larvae, 11 factories in charge of balanc-
ing, 61 packer plants, 60 exporters, the National
Aquaculture Chamber, producer associations and
private and public institutions related to the sec-
tor. The synergy in the cluster allows reaching sat-
isfactorily the international demand.
Production systems processing plants are audited
frequently by international certifications, such as
ISO, HACCP, ACC, BRC, among others. Today,
Ecuador provides shrimp cultivation under strict
controls of 100% organic production.
This industry has contributed significantly to the
country’s economy, maintaining constant growth,
prestige and quality in international markets, such
as the United States, Europe, Latin America, Asia
and Africa.
In addition to quality, climatic conditions of Ec-