Russia & Moscow

Providing their potential


Mr. Lange

Interview with

Mr. Lange,
Managing Director, Russia and CIS, Jones Lang LaSalle
JONES LANG LASALLE
What is your assessment of the commercial real estate market today in Moscow?

Three main issues which are still constantly being raised by our investor-, owner- and occupier clients are mainly focussing on initially political - , economical stability and growth as well as previous lack of confidence.

Concerns as stated, were critically eyed by our different clients and were the initial but severe - market barriers. Additional concerns often mentioned were and still are in regards to overall reforms, starting with land - tax- banking reforms, etc.

On the economical side, we have and still are identifying some very promising issues, e.g. GDP growth, overall investment, inflation rates and unemployment rates, all of which are certainly pointing in the right direction. Federal budget execution is reasonably healthy, going down a bit in 2003 and 2004. The surplus is for obvious reasons going to decrease, e.g. repayment of country debt scheduled for 2003, which most of us have been fearing since 1999: Largest portions of country Debt had been restructured and there is sufficient additional surplus available to coupe with the outstanding amounts.

Tax and other reforms tend to cost large sums of money but the most important issue is that sufficient funds are made available, and moreover relevant and very important reforms are being pursued ambitiously on highest levels. .

Looking at the Foreign Investors, it is good to see Cyprus - making up around 18% of total FDI. What this is, is of course repatriation of funds, clearly indicating the regaining of confidence of local investors in their own market. Capital flow has increased while capital flow offshore, abroad, has decreased in Q1-Q2 by about 80%, which is extraordinary.

Fitch, Standard & Poor and Moody's seem to have good confidence in this market, including Kazakhstan having just received investment rate status less than two months ago. Moscow is being discussed, yet it might take another 12-15 months prior to achieving this status.

The second point was in regards to the political climate, whereas President Putin is well regarded locally and especially abroad: He has at least one legislation to go, meaning that we will be secured for at least another 5+ years.. The Duma elections recently took place, allowing for additional two or more years to go, as well as the mayor's elections whereas we might as well have some further steadiness.

Overall the political platform should be reasonably stable for about another 6++years. the political front has never been this stable and promising since many year..

Initially investors - occupiers and developers were expanding towards the east via countries like Poland, Hungary and Czech Republic and often the Moscow market had been compared with activities in the Central European region.

Which initially was an entry door into Eastern Europe for most investors, banks, financial institutions and developers prior to making their entry into this market, has changed by now.

Corporations and Institutions are now coming directly to Russia, often no longer via first entry into CET. Yes, EU accession seems to be in place and in order in the Central European Territory, but the overall market climate environment and future growth forecasts are of course not as promising as we are experiencing in this part of the world.

In regards to overall potential and growth prospectus, we are sharing the views of our clients, and agree with the fact that we shall start to draw comparisons with cities such as Paris and London and step away from markets such as Prague, Budapest or even Warsaw.

Moscow is ranked this year as the second most expensive city in the world to live in, after Hong Kong, and the most expensive city in Europe. One of the key factors in this ranking was the cost of rental prices for private housing. Do you think that those prices may discourage foreign firms from moving over and establishing their operations in Russia?

There are so many different statistics, and, yes, Moscow often has ranked among the top third of numerous different statistics. In recent years however, partially driven by additional supply of the different goods and increased diversification, overall cost of living has become more reasonable and especially the quality of housing improved significantly.
Comparing however prices to other markets, e.g. London, Paris, etc. I still believe that costs are reasonable competitive, especially considering the enormous upside and further potential that Moscow has to offer over the next years to come.

The truth is Moscow is not a inexpensive market, however as we see more investors bringing their goods, prices will have to become more reasonable.

Looking at this from an investment standpoint, risk and rewards have to coincide., Investors are currently being offered, initial running yields, unleveraged of 13-1 % and around 25 to 30 % IRR on development projects. It is obvious that we will not keep yields and return for many years at this levels, which is in order with other developing markets, and a decrease in returns is inevitable, especially with more and more liquidity coming to the market.

There is a good book on why Russia will never be America and they sort of summarize and bring it down to the actual cost basis: construction costs, oil costs and delivery distances; pipelines, delivery and the logistics behind it. It is obvious for instance, that and excavating costs at twenty/thirty degrees below zero compared to other markets, make it more slightly costly.

There are different elements: yes, it's more expensive, the country, the climate, the distances: it's true but, again, rewards are much higher. America is still attractive as an investment market; that's part of the reason, why we don't see many American investors here today because yields in the US are still in the range of up to 8.5% with a leveraging possibility of up to 85%, which automatically has a bottom line effect on the IRR's in such more liquid markets.

JLLS helps foreign companies come and establish themselves, find place here in Moscow. How did JLLS establish its Moscow office and how has it developed in this brand new, very young real estate market?

JLLS entered the market at an early enough stage to be one of the early players. The initial establishment has been created not via organic growth but via a merger, an acquisition of a local company in order to not only establish a presence, but also to find an already operational, functional outlet with market exposure, experience and a professional approach.

 


 









 








Back then, there was already a profound demand for many different real estate serices. We are a real estate advisory and investment firm. We are not a brokerage house, we are not state surveyors, we are advisors to the leading owners, occupiers and investors.. We have a, separate organization LaSalle Investment Management, with about 23 billion USD under active management.

Generally, we position ourselves in this market with success and true value add, quality delivery, in-depth strategic consulting including actual implementation.

What makes us different here is the in-depth local experience and knowledge, coupled with the global umbrella and competence. Most of our line managers and mid- level-managers, are Russians and often have foreign MBA's from the US and other European Markets.

It is an immediate value, having the necessary, process in your mind and prepared, the mechanism on implementation mapped out and the logistical issues covered. . Often one of many differences between us and some other advisory firms, is that we actually do have the expertise and know how and not just he theoretical knowledge.
Especially in Moscow I have not seen over the last 10 years, many companies who can full-heartedly say that they are able and capable of providing services at highest level, other then ourselves.

To what extent do bureaucracy and regulations hamper company's real estate operations in Moscow compared to other cities in Europe?

The current land code stipulates a forty-nine year lease with an option for another forty-nine years and to own if change of legislation takes place. We are talking effectively of a ninety-eight year lease like we often have in the States, in London, in Germany and in Central Europe.

Do people have problems with that in those markets? Generally not. It seem as if this is just one out of many issues. There are, however, potential problems if you talk about institutional investors in the form of e.g. Open Ended funds.

Funds strategies clearly stipulate and outline investment targets and strategies. Clearly indicating whether you can or can not invest in long term lease or free holds. I personally do not believe it is a too much of a worry in the long run, of course, there is no practical experience in regards to prolonging a forty-nine year lease, as it simply has not happened until today the land code, currently is at federal level, which will have to be passed on to and amended to the local, regional and city levels. For partially understandable reasons, the city would like to receive a constant cash flow on land receivables in form a long-term lease agreements. I However in order to create an overall attractive investment climate, it is essential to work with the interests of the different parties, with the different investors and institutions who are interested in assisting, investing and further developing this city and country.

Knowing Putin's overall approach of ruthlessness in pursuing the economy, I am certain that it will be put through in the next twelve to fifteen months; I'm very optimistic.

How does JLLS helps its clients tackle issues such as these?

My answer has two parts:

We are, among many other initiatives, working now on a project called the 'Governors Ring Project' , which is based on mainly land outside the MKAD, being the equivalent of the M25 around London. . IN simple terminology, areas within the MKAD belong to the city and land outside of it belong to the regions, in this case represented by the regional Governor Mr. Gromov We have initially analysed about twenty-five land plots ranging from five to a hundred and fifty hectares. Prepared, investigated them, researched them and started to offer them for 'sale' to largely foreign investors in form of international retailers.

We have successfully implemented those transactions with the different operators, developers and investors and I would be glad to discuss this more in-depth if contacted separately on this issue.

Please note that we can talk about this, but can not write about this!!!

Having trustworthy people doing this research for you is very important. What type of backgrounds does your staff have?

Our Moscow office is based on four main business activities;

The office department which includes an Agency group as well as a Occupier advisory and Development advisory group. We as well have attached to it the light industrial / warehousing, green and Brownfield departments.

The retail department, is primarily focused on high street retail, like Arbat, Tvetrskaya, etc.. Shopping centres, like the Kursky Vokzal, as well as Hypermarket development and marketing. Within this group we probably have an overall market share above 60%, and have advised some of the leading retailers currently on the market, e.g. Auchan, Ikea (160,.000m2), etc.

The third part is our Strategic consulting group, which encompasses valuations, feasabitly studies, investment, analysis, best use ananlysis as well as global consulting for investors, developers and occupiers.

Fourth would be our Capital market team, including but not limited to investment sale and acquisition, debt - equity and JV structuring for investments in either exiting assets or developments.

Most of our staff is highly educated corporate finance individuals, MBA's. Most of which were in the top 2-5% of their classes in Europe as well as the States.

What made you move to Moscow?

Initially I came over with a different intention. I came over with the diplomatic service of the German embassy, the diplomatic corps and, already at that time, in the early 90's, Moscow apparently had more to offer to me. It did seem to me more interesting and, eventually, I've made my way into real estate advisory and investment and I must say there has not been one moment when this market appeared dragging, boring or not challenging.

We at Jones Lang LaSalle are sharing and supporting the upside and extremely positive views of our owner-, occupier - and investment clients. We are looking forward to continue in being our clients chosen estate expert and strategy advisor, guiding and supporting them through the challenges and opportunities ahead.



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