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Industry and Trade
Guayaquil is an industrial city that has competitive
companies like ours that export to sophisticated
countries such as the United States. It is a very dy-
namic centre in business terms, with people with
many ideas in the private sector.
Henry Kronfle
Vicepresident of Fundiciones Industriales
President of the Chamber of Industry of Guayaquil
President of the Latin-American Industrial Associa-
tion (AILA)
GRUPO NOBIS
Isabel Noboa
President
Av. Joaquín Orrantia y Av. Tanca Marengo,
Guayaquil- Ecuador
Tel.: +593 4 2158 000
Fax: +593 4 2158 001
rdunn@nobis.com.ec
www.consorcionobis.com.ec
Area of activity: Agro-industrial, Real Estate, Energy
and Tourism
Led by director Isabel Noboa Ponton (one of Ec-
uador’s most successful entrepreneurs), the Nobis
group has done business in many sectors including
the following: agro- industrial, real estate, tourism
and energy. Their creative, efficient and disciplined
approach, along with their concern for social respon-
sibility, places Nobis as a new corporate leader in
the country.
The group is comprised of:
NOBIS AGROINDUSTRIAL:Valdez Sugar Mill Com-
pany is the only sugar mill in the country with the
Environmental Certification ISO 14001:2004. It also
has the Quality Certification ISO 9001: 2008 for
sugar cane production. The company sells various
types of sugar, all of which are processed at the mill.
Today, Valdez represents 33% of the sugar market
in the country. State of the art technology allows the
company to harvest around 20,000 hectares of cane
annually, with a capacity to mill 9.000 tons of cane
daily and an average yearly production of 3,100,000
50 kilogram sacks of sugar.
NOBIS REAL ESTATE, TOURISTIC AND COM-
MERCIAL:
-Pronobis is the first real estate company in Ecua-
dor to acheive triple certification: ISO 9001:2008, for
the Quality Management System, ISO 14001:2004, for
the Environmental Management System, and OSHAS
18001:2007, for the Management System Occupa-
tional Health and Safety. It is also the first real estate
company in Latin America that has been awarded tri-
standard accreditation offering excellence in design,
development, financing, marketing, investments and
real estate services.
Pronobis has demonstrated these exceptional stand-
ards in its hugely impressive projects of Mall del Sol
Shopping Center (the largest contemporary Shopping
Center in the country), The Sheraton Hotel inGuayaquil,
Howard Johnson in Quito, Manta and Guayaquil and
the Executive Building and Professional Center. The
company has built some of the most modern office and
leisure facilities nationwide again proving their excel-
lence within their field.
Since the Mall del Sol was built in 1997 it has changed
Ecuadorian shopping culture and receives up to 2 mil-
lion visitors per month. The Mundo San Rafael is also
an impressive piece of Pronobis’ work in its elegant
mountainous surroundings in the coastal lowlands near
the majestic Andres.
NOBIS ENERGY:
Ecoelectric S.A is an ambitious project which involves a
co-generation plant, that operates non-stop to produce
48MW of energy, even during the non-harvest season.
13 megawatts produced will be used up by Ingenio Val-
dez and the rest will become part of the national inter-
connected system.
In total, $35 million dollars have been invested in the
project by the CAF (Corporación Andina de Fomento),
international banks and other activists.
NOBIS INDUSTRIAL:
The company also entails their Universal Sweet Indus-
tries division which includes the following sub divisions:
Codana: Pioneers in the production of the highest qual-
ity alcohol in Ecuador.
Carbogas: One of the best alternatives for the soft drink
industry, preservers for agricultural products, freezing
options, food transportation, silo fumigations, industrial
cleaning and more.
Ecuador is a rich country with a great biodiversity where
almost everything can be done. From the political per-
spective, I am sure we will develop better systems over-
time. International investors can count on the Nobis
Group in the areas of energy, agriculture and others so
that Ecuador becomes the Switzerland of Latin America
with legal and urban security. I am sure this is what all
Ecuadorian citizens want.
Isabel Noboa
President of Grupo Nobis